New mobility is built on software
The future of mobility is defined by software. Many car drivers expect their vehicles to be fully integrated into their digital life. Hence, new connectivity, automation, and personalization features must be added to the vehicles quickly and efficiently even after the SOP.
Mobility is changing, and software is king
Increased functional requirements
The development of connected, autonomous, shared, and electrified vehicles drives and almost exponential increase of software functionalities.
Consumer expectations
Consumers expect similar experience from vehicles as from other software-driven devices such as smartphones.
Shifts in the value chain
Software will become the differentiating factor due to commoditization of hardware/mechanical parts.
Empowering tomorrow‘s automotive software
At ETAS, we enable software engineers to develop automotive software – data-driven, faster, and easier.
Reality check: five approaches to the SDV from the past decade
While software natives and electric vehicle players may be farther along than others, now is a good time for all automotive OEMs to see what they can learn with a little hindsight. In this white paper, we explore five common approaches to the software-defined vehicle, examine the successes and challenges, and look at the current state of development and implementation. It also includes comprehensive solutions from strategy to development and testing by the consulting firm Kearney and ETAS.
Cybersecurity for the software-defined vehicle
Cybersecurity is a key enabler of the software-defined vehicle. With the SDV in its connected ecosystem, the attack surface and potential for damage will increase exponentially. Above all, the cybersecurity of the SDV will determine the success of your new software-based business models.
Read our white paper to learn how to manage SDV cyber risks across the entire vehicle lifecycle, connected ecosystem, and software supply chain.
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